Behaviour Economics – Environment Change

GOLIATH TALES

            

Arushi Nayar

This is an initiative by 'Chrysalis' to make a difference in the way we address the Climate Challenge Regulation and the coping mechanism of vulnerable communities juxtaposed with legal solutions.
"You are not just a Drop in the ocean, but an Entire Ocean in a drop".
These words from Rumi will resonate with all those who wish to embark on the challenging journey to Make a Difference. Urban Legend portrays this journey as slaying infinite Goliaths, no less, one Judith or David at a time. However, twenty first century Climate Challenges....
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SHUT THE TAPS

I VALUE WATER

Pause & Think at Decision Points

Social Norms of being frugal & caring about others

Behavioral Economics in Action

REACHED OUT TO

Behavioral Economics in Action can provide a tool to NUDGE Residential consumer is to use water more conservatively and prevent it's wastage. This NUDGE has been rolled out in "Greater Chennai Metropolitan Area" in a collaboration of CEC, School managements, Residents and Water Sector officials.Know more

FEWER DROPS PER GRAIN (< $1)

POTENTIAL TO PROVIDE WATER TO 2.4 MILLION PEOPLE EVERY YEAR.

Behavioral Economics in Field

REACHED OUT TO

In developing countries like India Agriculture accounts for 80% of all fresh water use. Amongst food crops, Rice guzzles the maximum amount of water. Unfortunately farmers mistakenly treat rice as an aquatic plant and consistently flood their fields. In reality TNAU Agri Scientist advice alternate wetting ... Know more

BLUE GREEN THUMB MOBILE APP

A Mobile Application has been designed & developed for the benefit of Farmers which will assist them in Crop Water Management, Marketing and also provide vital information's on Weather, Organic Farming, Price Index, etc., Know more

    Mobile Application "Blue Green ThumbS" for Green Choices.

WATER BOOK

Your Water Story - WATER BOOK

An innovative activity workbook on water called the 'Water Book' is being developed by CEC for students of classes 5 to 8 covering topics on water, environment and sanitation and is nearing completion. This activity book will help children develop their language.       

  • Videos

    Water Awareness Videos

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  • Champions Gallery

    Water Conservation Oath

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  • Excellent Work by Children

    "Used Amount of water needed for bathing"
    "Little usage for Bathing and Cleaning"
    "Store the water in big continers and used with mug"
    "Fixed leaking taps"
    "Using spray filter for taps"

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